Global Business Readiness

A training delivered by experts in their fields, taking Founders, CEO and Executives through theoretical training followed by practice and implementation tools to enable them in the areas of Leadership, Sales and Marketing.

Total workshop: 60 hours
Each area: 20 hours
Each session: 2 hours (theory + practice) 

1. Global Leader Readiness

by Sabine MACDONALD (LEADERSHIP EXPERT)

  1. Professional Self-Assessment
  2. Emotional Intelligence
  3. Self-Confidence
  4. Stress Management and Mental Well-Being
  5. Positive Intelligence
  6. Leadership Development
  7. Team Management
  8. Public Speaking and Presentation Skills
  9. Communication Skills
  10. Conflict Management

2. Global Sales Readiness

by Jeffrey Khater (SALEs EXPERT)

  1. Company Identity and Offering Definition
  2. Ideal Customer Profiles (ICPs)
  3. Competitors Analysis
  4. Unique Selling Points (USPs)
  5. Product Pricing
  6. Document Templates and Pitches
  7. Sales Team’s Roles, Structures, Responsibilities (RSR)
  8. Partner Sales Operations
  9. Sales Process
  10. Goals and Targets

3. Global Marketing Readiness

by Alexey Kozlove (MARKETING EXPERT)

  1. Market Understanding
  2. Brand Strategy
  3. Budgets and Planning
  4. Audience Engagement
  5. Communication Channels
  6. Customer Relationship Management
  7. Public Relations (PR)
  8. Tests and Improvements
  9. Legal and Compliance
  10. Measurement and Evaluation

4. Additional Services

Founder’s presentations of their Sales and Marketing plans, followed by a feedback round.
Digital Mentorship through weekly online sessions. 
Mentorship for designated startup in Sales, Marketing, & Leadership topics for a successful journey.

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